New TV advert for Vax cleaner
Vax will launch their new Rapide Ultra 2 carpet cleaner machine with a £1 million national TV campaign.
Created by Cheshire based advertising agency, Driven, the 30-second commercial shows a mother with two children and several dogs shopping for carpets. Despite the obvious potential for mess, she asks the salesman for a cream carpet for her living room, confident in the cleaning power of the new machine.
Neil Griffiths from the ad agency Driven said: "To date most people see carpet cleaning as a tricky job for the professionals, it is our job to show with Vax just how quick and easy it can be to keep your carpet looking great."
The Vax Ultra Rapide 2 is a 1000W upright carpet cleaner featuring deep cleaning and quick drying technologies. Rotating brushes are combined with powered water jets to lift dirt and inject cleaning fluid deep into the pile. It also features a flexible hose and wash tool for tricky tasks like upholstery cleaning.
Posted by Tanya Nikol.